Edit, remove, or download negative keywords

Negative keywords can make your campaigns more focused on what your customers are actually searching for.

This article shows you how to manage your negative keywords by editing, removing, and downloading in bulk. This content applies to your search campaigns. Learn more about how to Add negative keywords.

Instructions

How to access your negative keywords

To access your negative keywords, click Keywords in the page menu, then click Negative keywords.

 How to access your negative keywords

  1. Navigate to a sub-manager or client account.
  2. From the page menu on the left, click Keywords.
  3. In the expanded menu, click Negative keywords.

How to edit negative keywords

  1. Hover over the negative keyword you want to edit and click the pencil icon Edit.
  2. Edit your negative keyword. To change your negative keyword's match type, use the dropdown to select a new match type.
  3. Click Save.

How to remove your negative keywords

  1. Select the checkboxes next to the negative keywords you'd like to remove.
  2. Click Edit in the blue bar above the table, and then select Remove.

How to download your negative keywords

  1. Click the download icon A picture of the download icon for Google Ads and Merchant Center above the table.
  2. Choose the download format for your report.

How to edit negative keywords

  1. Place your cursor over the right side of the negative keyword and select the pencil icon Edit.
  2. Edit your negative keyword. To change your negative keyword's match type, use the drop-down menu to select a new match type.
  3. Click Save.

How to remove your negative keywords

  1. Check the boxes next to the negative keywords you'd like to remove.
  2. Click Edit, and then select Remove.

How to download your negative keywords

  1. Click the Download button A picture of the download icon for Google Ads and Merchant Center above the table.
  2. Choose the download format for your report.

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