This article applies only to Google Ads accounts in the new Search Ads 360.
Google Ads Shopping campaigns can promote online and local inventory, boost traffic to a website or local store, and find better qualified leads. To create a Google Ads Shopping campaign, upload product data to Merchant Center and create a campaign in the new Search Ads 360. The campaign creates ads on Google and around the web where potential customers can see them.
Read more about Google Ads Shopping campaigns and ads in the Google Ads Help Center.