Report on social campaigns and "Engine track" client accounts

To view and report on performance and engagement metrics, you need to log in to your Preferred Marketing Developer (PMD) or social media marketing partner client account, export the metrics, and upload them into the new Search Ads 360.

Certain PMDs allow you to schedule an export that is automatically uploaded into your previous Search Ads 360 account on a regular basis. Learn more about how the new Search Ads 360 collects social reporting data.

View social performance and engagement metrics

1. Sign in to your Search Ads 360 experience.
2. Navigate to a social media or an "Engine track" client account.
3. On the page menu, click Campaigns.
4. Above the table, adjust the report's time range to include only a time period for which social metrics have been uploaded into the new Search Ads 360.
5. To modify the columns in your report, do the following:
   1. Click the columns icon .
   2. Click Engagement metrics to expand the section, then select the metrics you want to report on.
   3. Click Apply.

You can now view metrics for the set of campaigns or accounts you’re scoped into.