Displays the gross profit for a given SKU over every transaction in which it appears.
Only available after you enable your inventory feed to report on profit.
Calculated as:
QUANTITY field * PRICE field - cost_of_goods_sold from the inventory feed
You can view this column on the Dimension tab after you select either a Products sold dimension, a Products sold segment, or both. The Products sold dimensions and segments are only available after you link your Merchant Center account with Search Ads 360.
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Navigate to an advertiser or lower scope.
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Click the Dimension▼ tab and select a dimension.
For example, to view product performance organized by brand, select Brand sold. -
Click the Segment button and select a Products sold segment.
For example, to view metrics for individual product IDs, select the Product ID segment. -
If the column doesn't automatically appear in the reporting table, do the following:
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Above the performance summary graph, click the Columns button.
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Under Available columns, navigate to Products and select the column.
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Click Apply.
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