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Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

Create and report on Google Ads conversion trackers

View and edit a Google Ads conversion tracker

  1. Navigate to a Google Ads engine account.
    Steps for navigating to an engine account
    1. In the left navigation panel, click All accounts.
      What if the left navigation pane isn't visible?

    2. Click the navigation bar to display navigation options.

    3. In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.

    4. In the "Advertiser" list, click on the advertiser that contains the engine account.

    5. In the "Account" list, click on the engine account.

    6. Click Apply or press the Enter key.

    Search Ads 360 displays the engine account page.

  2. Click the More▼ tab, and then click Google Ads conversion trackers.
  3. Select the checkbox next to the conversion tracker that you want to edit.
  4. Click Edit▼, and then click Edit details.
  5. Change the conversion tracker properties.
  6. When you're done editing, click Save.
If you sign into Google Ads and change the name of a conversion tracker, be sure to sync the change into Search Ads 360. Learn more about changing the name of a conversion tracker

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