Animated GIF ad guidelines

Requirements for animated GIF creatives are generally found within the image ad guidelines for an ad platform. Check the appropriate set of guidelines for your ad.

Google Ads

• Google Ads image ad requirements
• Google Ads uploaded display ads specifications

Google AdMob

• Google AdMob image ad guidelines

Display & Video 360

• Display & Video 360 guidelines for image creatives

Campaign Manager 360

• Campaign Manager 360 image asset guidelines

Google Ad Manager

• Google Ad Manager creative requirements