Banner ads are simple ads that fit a specific size slot in a webpage or app.
How to create a simple banner ad
To create a new banner ad:
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Select File > New... from the top menu.
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In the "Create New Blank File" dialog, choose Banner as the ad type.
- Choose from the following options:
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Name - Give the ad a name. This will be the name of the HTML file.
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Location - Choose where you want to save the file.
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Environment - Select the ad environment where you want the ad to run. Google Web Designer supports Display & Video 360, Google Ads, and Google AdMob ad environments. You can also create a non-Google ad.
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Dimensions - Either check Responsive layout to create an ad that automatically sizes to match the viewport or ad slot it's displayed in, or set the dimensions for the ad if you know the specific size. Common banner sizes are listed in the dropdown list. If you want to use a size that isn't listed, select Custom from the dropdown, and enter the width and height manually.
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Animation mode - Select the animation mode that you want to use initially (you can switch at any time). Quick mode lets you animate your ad scene by scene, while Advanced mode lets you animate individual elements on their own timeline.
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Click OK.