Channel permissions provide you with the ability to give other users access to your channel via specific roles. Designating roles allows you to choose the correct level of access. Migrate to channel permissions to prevent security risks such as password sharing and minimize other privacy concerns.
If a YouTube channel is linked to a Brand Account, various members can manage the channel from their Google Accounts. You don't need a separate username or password to manage YouTube channels with a Brand Account. A Brand Account can be linked to a YouTube channel but not other Google Services.
First, check if your channel is connected to a Brand Account. If it's not, you can change channel managers, but not owners. To transfer channel ownership, convert to a Brand Account by removing all roles in the permissions set up.
Troubleshoot adding roles to Brand Accounts
You should use channel permissions to manage user access to your channel.
If you need to use Brand Account roles (not recommended), and are having trouble adding others, you may need to opt out of channel permissions and opt back in later. To switch back to your Brand Account, you must invite everyone to the Brand Account again.
To opt out, select “Opt out of permissions in YouTube Studio” under YouTube Studio's Settings Permissions. Learn more about how to opt out of channel permissions.
View or add roles to your Brand Account
Only use Brand Account roles if needed. It’s important to grant the appropriate access level to users to avoid security issues. Avoid unsafe practices like sharing passwords.
It’s the channel owner's responsibility to know their Brand Account’s ownership details. It’s recommended that you regularly check Brand Account permissions to maintain account security.
To see who manages your Brand Account:
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On your iPhone or iPad, open the Gmail app .
- At the top right, tap your profile picture or initial Google Account. If you don't use Gmail, go to myaccount.google.com.
- At the top, tap Data & privacy.
- Scroll to "Data from apps and services you use."
- Under "Apps and services," tap Content saved from Google services Brand Accounts.
- Under "Your Brand Accounts," select the account you want to manage.
- Tap Manage permissions. You'll find a list of people who can manage the account, including owners.
To invite new people:
- Choose Invite new users .
- Enter their email addresses.
- Below their names, choose their role:
- Owners can take the most actions, and they control who manages the account. An account must have one primary owner.
- Managers can use Google services that support Brand Accounts (for example, sharing photos on Google Photos or posting videos on YouTube).
- Communications managers can do the same actions as Managers, but they can't use YouTube.
- Tap Invite Done.
Anyone you invite will get an email where they can accept your invitation.
Set yourself as primary owner of your Brand Account
In addition to having one primary owner on the Brand Account, it’s recommended that you have at least one other owner associated with your Brand Account.
If you can't designate a new primary owner, verify that you’re opted out of channel permissions. Managers cannot change the primary owner role.
- On your iPhone or iPad, open the Gmail app .
- At the top right, tap your profile picture or initial Google Account. If you don't use Gmail, go to myaccount.google.com.
- At the top, tap Data & privacy.
- Scroll to "Data from apps and services you use."
- Under "Apps and services," tap Content saved from Google services Brand Accounts.
- Under "Your Brand Accounts," select the account you want to manage.
- Tap Manage permissions. On display is a list of people who can manage the account.
- Find your name listed.
- Tip: If you can’t find your name, you must be added as an owner by another channel owner. After accepting the invite and waiting 7 days, try again from step 1.
- Next to their name, tap the down arrow Primary owner Transfer.