Manage Inventory

Invite a child publisher

Publishers can request access to another publisher's inventory

Publishers can request access to another publisher's inventory. The publisher requesting access is known as a "parent publisher." The publisher who shares their inventory is a "child publisher."

Parent publishers can send invites to one or more child publishers. 

Note that the MCM child network approval process usually takes a few days, but in some cases it can take 2-4 weeks.

For details on the status of child publishers during the onboarding process, go to Check child publisher readiness.

Invite one child publisher

To send an invitation for Multiple Customer Management:

  1. Sign in to Google Ad Manager.
  2. Click Admin and then Multiple Customer Management.
  3. Click the Child publishers tab.
  4. Click New child publisher.
  5. Select Manage Inventory as the proposed delegation type.

Add the remaining details:

  1. Enter the child publisher’s name.
    The child publisher’s name must be unique, and not shared by other child publishers.
  2. Enter the email address of the child publisher to whom the invitation will be sent.
    This email address must be unique among active child publishers.
  3. (Optional) If the child publisher already has an Ad Manager account:
    • Enter the "Network code" of the target child network.
      A network code is a unique number that identifies an Ad Manager network. For the child network, this code is located under Admin and then Global settings and then Network settings.
    • Enter the child seller ID.
      Learn more about seller IDs.

Send the invitation:

Ad Manager provides a preview of the email invitation that will be sent to the other network to request access to the network's inventory. Your network name and ID are included.

  1. Click Send invitation.

Invite multiple child publishers

You can invite up to 1000 child publishers at once. To get started, we suggest inviting a smaller number and gradually increasing it until you’re familiar with the process. 

To invite multiple child publishers, you use a CSV file. You can upload a single file for Manage Inventory and Manage Account children. For Manage Inventory entries, don’t include revenue share data or you’ll get an upload error.

  1. Click Admin, then MCM, then Child publishers.
  2. Click Upload child publishers.
  3. (Optional) To review the required format, click Download sample CSV file.
  4. Choose an upload option:
    • Click Browse and select your CSV file.
    • Drop your CSV file into the box.
  5. After your file uploads, click Confirm.

If any error messages appear after your upload, correct the file and upload it again.   

Follow up on an invitation

Until the child accepts the parent’s invite, the parent can’t view any detailed status information for the child. 

An invitation is valid for 90 days. If the child doesn’t accept the invitation within 90 days, you can resend the invitation. If you need to change the proposal, withdraw the invitation so the child’s status becomes inactive, and send a new invitation.

Follow up on an invite

  1. Sign in to Google Ad Manager.

  2. Click Admin, and then Multiple Customer Management.
  3. Click Child publishers, and then a child publisher’s name.
  4. Make a selection, such as withdrawing an agreement for a pending invitation.
  5. Click Save.

About invitation status and MCM readiness

A child publisher’s MCM readiness status affects how parents can follow up on an invitation. If an invitation is expired, declined by the child, or withdrawn by the parent, MCM readiness changes to “Inactive.”

If the child is “Not ready,” and the Invitation status is:

  • Pending: The invitation is waiting to be accepted by the child. If you no longer wish to work with this child, you can withdraw the invitation.

If the child is “Inactive” and the invitation is:

  • Withdrawn by parent: You can renegotiate and resend the invitation.
  • Declined by child: You can renegotiate and resend the invitation.
  • Expired:  You can renegotiate and resend the invitation.

 

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