Processor features

Secure signals providers

A growing number of secure signals providers are available in Ad Manager and offer signal collection scripts or adapters to allow you to send secure signals to RTB demand (Authorized Buyers, Open Bidding and SDK Bidding). In web environments, there may be up to three deployment methods to choose from. For SDK integrations, manual deployments are required and you should follow the guidance provided by the signal provider.

Secure signal name App Web Web integration deployment
Publisher deploy Google deploy Prebid UserID module
33Across Not supported Supported Supported Supported Not supported
BidSwitch.net Not supported Supported Supported Not supported Supported
Criteo Not supported Supported Supported Supported Not supported
EUID Supported Supported Supported Supported Supported
First-id Not supported Supported Supported Not supported Not supported
fivecdm.com Not supported Supported Supported Not supported Not supported
Hadron ID by Audigent Not supported Supported Supported Not supported Supported
ID5 Not supported Supported Supported Supported Supported
IM-UID by Intimate Merger Not supported Supported Supported Not supported Supported
JustID by Justtag Not supported Supported Supported Not supported Supported
LiveIntent Not supported Supported Supported Not supported Supported
LiveRamp Authenticated Traffic Solution (ATS) Supported Supported Supported Not supported Not supported
Loblaw Media ID Not supported Supported Supported Not supported Not supported
Lotame Panorama ID Not supported Supported Supported Supported Not supported
Magnite Not supported Supported Supported Not supported Supported
Novatiq Hyper ID (sptoken, snowflake or hyperid) Not supported Supported Supported Not supported Not supported
OpenX Not supported Supported Supported Supported Not supported
Parrable Not supported Supported Supported Not supported Not supported
PubMatic Cookie Not supported Supported Supported Not supported Supported
Retargetly IDx Not supported Supported Supported Not supported Not supported
RTB House Not supported Supported Supported Supported Not supported
SharedID by Prebid.org Not supported Supported Supported Supported Supported
TripleLift Programmatic DMP Not supported Supported Supported Not supported Not supported
Unified ID 2.0 Supported Supported Supported Supported Supported
UTIQ.COM Not supported Supported Supported Not supported Supported
Yahoo ConnectID Not supported Supported Supported Supported Supported

SDK Bidders

SDK Bidding allows third-party buyers to buy your mobile app inventory and to render creatives by using an SDK owned by the buyer (as opposed to using the GMA SDK).

Secure signal name App Website Contact
AppLovin Supported link dash.applovin.com/signup applovin.com/contact
Facebook Supported link facebook.com/audiencenetwork/getting-started
InMobi Supported link publisher.inmobi.com/signup
Liftoff Monetize Supported link [email protected]
Mintegral Supported link [email protected]
Pangle Supported link pangleglobal.com/media/register  [email protected]

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