[GA4] Data quality

The Data quality icon provides information about the data you are seeing in a report or exploration. You can learn more by selecting the Data quality icon.

Where it appears

You can find the Data quality icon next to the title of a detail report.

A screenshot of the expanded Data quality icon in the Acquisition overview report

You can also find the icon in the top right of a summary card on an overview report.

Finally, you can find the icon in the top right of an exploration.

A screenshot of the expanded Data quality icon in an exploration

States

The icon will have one of the following states:

State Details Sample message
A screenshot of the unsampled icon You are seeing all available data for the selected dimensions and metrics.

Unsampled report

This report is based on 100% of available data.

A screenshot of the sampled icon You are seeing some available data for the selected dimensions and metrics.

Thresholding applied

Google Analytics has applied thresholding to one or more cards in this report and will only display the data in the cards when the data meets the minimum aggregation thresholds. Learn more

You are seeing a small percentage of the available data for the selected dimensions and metrics.

Heavily sampled exploration

This report is based on 8.88% of available data. A smaller sample size means that the data in this report is less accurate. Learn more

Was this helpful?

How can we improve it?
true
Search
Clear search
Close search
Google apps
Main menu
16660102693202992080
true
Search Help Center
true
true
true
true
true
69256
false
false