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This help center shows articles applicable to Merchant Center Next. Learn more about the upgrade and get answers to frequently asked questions.

About onboarding and integration

Google Customer Reviews is a free feature that allows Google to collect seller reviews and product reviews on your behalf from your customers. Signing up and adding the script to your site can take less than a few hours and allows you to place a badge containing the Google brand and your store rating on your website.

Follow the instructions in the articles listed below to onboard Google Customer Reviews and integrate the Google Customer Reviews survey opt-in into your online shop.

Onboarding steps [icon] Onboarding steps

  1. Configure your account
  2. Sign the programme agreement
  3. Prepare your team for technical integration

Integration steps

  1. Integrate the survey opt-in
  2. Optional: Modify the survey opt-in to gather product reviews
  3. Optional: Integrate the badge code

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