What's new: January 2019

Learn about new features and updates to Display & Video 360 from January 2019

Campaign and workflow updates

Investigate spend issues with the line item Troubleshooter

You can now use the Troubleshooter on all of your inventory, not only deals. Investigate why a line item may be underspending by using the Troubleshooter to help determine where bids may have been filtered by their line item settings, creative requirements, or the auction. Learn more

Partial uploads for Structured Data Files (SDF) now available

Display & Video 360 will now process all valid rows within a SDF file and only show rows with errors. Learn more

Waze inventory now available

Display & Video 360 now offers native mobile app inventory from Waze. Learn more

TrueView targeting recommendations now available

When available, Display & Video 360 can now recommend targeting for your True View line items. This includes recommendations for apps & URLs and categories. Learn more

New bid increase suggestions

In the optimization view, there are now suggestions to increase a line item’s fixed bids, which can help the pacing of that line item. The line item will continue to perform, and the likelihood of spending its budget will increase. Learn more

Creative updates

Cross-format storytelling now in open beta

Stories are a new type of insertion order you can use to create sequences of video and display line items to tell personalized stories to consumers. Learn more

Insights updates

Instant Reporting updates

Various improvements were made to Instant Reporting, including: more dimensions & metrics, custom columns, metric thresholds, and 100 days of data. Learn more

Inventory updates

Negotiate guaranteed deals faster with Guaranteed Packages

Guaranteed Packages are a faster, simpler way for you to source inventory. It takes your inventory requirements, offers a guaranteed CPM, and automates the sourcing and matching of inventory. You can request certain publishers, audience criteria, and campaign details, and Display & Video 360 will suggest a packaged deal across multiple publishers that fits your specific needs. Learn more

Partner admins can now enable or disable exchanges

Users with read & write access at the partner level can now enable or disable exchanges, allowing you to control inventory availability across a partner without contacting Display & Video 360 support.

Inventory updates

The following exchanges are now supported:

  • Waze - Native exchange

Unruly is no longer a sub-exchange of Bidswitch. You can now select Unruly as a top-level exchange in your line items.

For the latest information on inventory sources in Display & Video 360 see Supported display exchanges, Supported native exchanges, and Supported audio & video exchanges.

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