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Navigate to an advertiser or lower scope.
Steps for navigating to an advertiser-
Click the navigation bar to display navigation options.
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In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.
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In the "Advertiser" list, click on the advertiser.
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Click Apply or press the Enter key.
Search Ads 360 displays the advertiser page, which contains data for all of the advertiser’s engine accounts.
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- Click the Campaigns or Ad groups tab.
- Optional. Filter the reporting table to see the Google Ads campaigns or ad groups that you want.
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Add the following bid adjustment columns to the report:
- Above the performance summary graph, click the Columns button.
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Type any of the following column names in the search box:
- Click + next to the column name to add the column to the Selected columns list.
- Click Apply.
- To set or edit the device bid adjustment, in the column, click the pencil icon .
- For campaigns, enter a positive or negative number (without the percent sign) to set the bid adjustment for the device.
- For ad groups, choose a setting and then enter a number (without the percent sign) to set the bid adjustment for the device.